Becky Thomas's profile

Re-Letter

Becky Thomas
•
// Roses Awards 2012 
 
Re-Letter
 
Brief // Find a way to promote having a traditional Pen Pal.
Everyday mail has become boring and repetitive, full of bills and junk mail. Re-Letter has been developed to help bring fun and excitement back to mail by encouraging people to pick up their pens and start writing letters again!
The brand has been developed to promote the fun that can be had in writing a letter. The logo was inspired by envelopes and the introduction of the brand colours within the logo help to convey communities coming together.
Master Logo
Roses penfriend pen pal letter friends campaign
Roses penfriend pen pal letter friends campaign
Brand Pattern
Roses penfriend pen pal letter friends campaign
Handmade Envelope Typeface
Roses penfriend pen pal letter friends campaign
Poster Campaign
Roses penfriend pen pal letter friends campaign
Website Pages
Roses penfriend pen pal letter friends campaign
Roses penfriend pen pal letter friends campaign
Re-Letter
Published:
Becky Thomas's profile

Owner

Becky Thomas's profile
Edinburgh, United Kingdom

Re-Letter

My response to the 2013 Roses Student Awards - Pen Pal.

Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives